Ivory Original Body Wash, 24 Fl Oz

Free of dyes and heavy perfumes, Ivory simply gets you clean like a body wash should. Its rich, refreshing lather rinses clean, leaving your skin smooth and hydrated (vs. regular soap). Proudly made in the USA. Also try Ivory Bar Soap (99.44% pure) for beautiful-looking skin.

At A Glance

• Leaves skin smooth and hydrated (vs. regular soap)
• Rich, refreshing lather that rinses clean
• Free of dyes and heavy perfumes

Four scents to choose from:

Ivory Body Wash comes in four scents – Original, Aloe, Lavender, and Water Lily – for a simple clean with a fresh scent.

Product Comparison

	Ivory Bar Soap	Ivory Body Wash	Ivory 2-IN-1 Hair & Body Wash	Ivory Liquid Hand Soap
Keep it clean and simple with the right Ivory product for you and your family:	99.44% pure (It Floats!). A simple, effective clean. U.S. dermatologist recommended.	Rich, refreshing lather rinses clean, leaving skin smooth and hydrated (vs. regular soap).	Dual-action formula cleans head to toe while leaving hair clean and conditioned.	Washes away dirt and bacteria – the simple way to keep hands clean.
Free of dyes and heavy perfumes	✓	✓	✓	✓
Scents	Original Aloe	Original Aloe Lavender Water Lily	Refreshing Energizing	Original

History of Ivory's Bar Soap

Floating Bar Soap: A Cool Accident!

In 1879, a worker accidentally left his machine on during his lunch hour, only to return and find the mixture puffed up and frothy with air bubbles. Because the ingredients hadn’t been altered, the production process continued and the bar soap was shipped. Several months later, customer requests for “the floating soap” resulted in an investigation that determined that this accident had caused Ivory Bar Soap to float.

Putting The Soap In Soap Operas

Early in television history, Ivory sponsored a string of television series including many popular daytime dramas that were making the transition from radio to TV. Ivory’s prominence on these programs was how the name “soap operas” came to be. It was the brand that would define an entire television genre – a genre that has remained part of everyday life for decades.

Pure Genius

In 1882, Ivory introduced its first advertising slogan – 99 and 44/100% Pure – which was developed by Harley Procter when he totaled the soap’s impurities from a scientific analysis and subtracted it from 100 percent.